6 Creative Ways to Stand Out in the Position Search!

SWOT Analysis: One creative way to stand out in your position search!

Can’t get an interview?

Can’t get past the first interview?

Are you demonstrating the levels of commitment, drive, tenacity, skills and organization employers want?

Here are 6 tried and true ways to separate you from other candidates and be the candidate everyone wants to hire:

1.  Preparation = SWOT Analysis: 

SWOT is a strategic planning tool.  It stands for Strengths (attributes helpful to achieving the objective), Weaknesses (attributes harmful to achieving the objective), Opportunities (external conditions that will be helpful to achieving the objective), and Threats (external obstacles or conditions that will harm the process).  Look at the picture–it helps.  Doing a SWOT analysis on the company demonstrates your drive, commitment, and skills, along with helping you create a better 30/60/90-day plan.   Click this link for advice on how to do one and avoid mistakes. 

2.  30/60/90-Day Plan :

A 30-60-90-day plan is a short, 1-3 page outline for what you will do when you start the position.  Essentially, you spell out for your future employer, in as little or as much detail as necessary, how you will spend your time–in training, learning company systems, introducing yourself to customers, and your initial plan to build sales.  It demonstrates exactly how you’ll be an asset.  A 30/60/90-day plan is an almost-guaranteed way to impress any hiring manager or hiring team.

If you totally can’t get an interview, you could try e-mailing your 30/60/90-day plan to the revenue manager.  It’s an attention-getter, and it could be the key to get you in the door.

3.  Video or Audio Communication -:

Send the interviewer an audio of movie scene scene movie of yourself.  Keep it short and sweet, and make sure you’ve checked lighting, background, and sound quality.  One idea:  Structure it like an elevator pitch–what can you do for the company and why can you do it?

4.  Brag Book :

A brag book is a folder/ binder that you can use during your interview process to clarify your skill sets.  It can include letters of recommendation, “attaboy” notes (or any notes commenting on what a wonderful job you’ve done), staff ranking, annual reviews (if you include some, include them all), rewards letters, your RESUME, types of equipment you’ve used or marketed, certifications or other educational courses, any financial or PowerPoint presentations, copies of articles you’ve written, brochures you’ve helped develop, and a college transcript (though ONLY if you’re just getting out).  Here’s a link to a clip that explains more.

5.  References :

It’s critical that you have winning references.  Some people believe that references never get called, but they do.  You should know how to choose a good reference, and know with stake-your-job-on-it certainty what they will say about you.  You can (and should) even coach them beforehand, to help Them tailor their answers to the position.

6.  Follow-up/Thank You Notes :

Don’t underestimate how important thank you letters are in the position interview process.  Everybody “knows” they’re critical, but unbelievably, not everyone writes them.  Thank you letters accomplish several things:

• They get your name in front of the hiring manager one more time.
• They are your last chance to package yourself as the best, most qualified person for the career opportunity.
• They’re polite, and manners count. 
• They can be an example of your ability to take in information (the interview) and process and provide feedback or new ideas about whatever the problem was. For example:  “I thought about your concerns about how to handle xyz delivery issues, when I was a product manager at ABC corporation, we used………”
  (See what I mean?)

Handwritten thank-yous are worthwhile, but e-mail thank yous are fast.  Sometimes, hiring decisions are made quickly, so a timely note can be critical.

I know these things will help you become an fantastic candidate! 

If you need more personalized help, please see my custom consulting page.  If you’re really having trouble, a fresh pair of expert eyes can point out issues or problems that are keeping you from getting the job you want.

Article courtesy of  Peggy McKee - Owner / Senior Recruiter at the nationally
recognized pharma and clinical sales recruiting team of PHC Consulting.
© Copyright 2008 PHC Consulting | All rights reserved

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6 Creative Ways to Stand Out in the Job Search!